In our consumer-driven society, companies are armed with marketing experts, psychologists, and others to help them sell stuff to you, even when you don’t need it. These companies create a sense of wanting among people of all ages. Whether it’s a bike, a bra, or a new body, advertising in the media is a precision weapon that often hits its mark. Visit the following Web sites to learn more about the tricks advertisers use to make you want to buy their products and how you can evaluate the information you find online.
What’s in an ad?
Ad decoder
Facts about marketing to kids
Evaluating information on the Web